6PM Doors ✖ Hall ✖ $25.00 ADV / $30.00 DOS ✖ All Ages
“It’s time to shine on the world,” declares Grammy-winning R&B artist Eric Bellinger. Throughout the year, the acclaimed singer-songwriter upheld his tradition of relentlessly releasing high-quality music. Eric settled into his newly-finished studio and treated fans to over eight projects, even inviting them to join the process virtually. Years in the making, Eric cemented himself as a leader. “Lately, my gift has been putting me in bigger rooms,” says Eric, who has been closely observing how Diddy and others treat their craft. “I’m older and wiser now; I truly know my worth.” With this awakening, the DIY veteran has reframed his approach and raised the stakes. “There’s still a bit of ‘underrated’ there when it comes to Eric Bellinger; let’s see if we can remove that.” Down to its title, August’s New Light represents the next chapter in Eric’s career and how he wishes to be perceived. Bellinger’s journey began just miles from where he comfortably resides today, albeit in another world entirely. Growing up in Compton, Eric’s two outlets were music and football. Eric’s grandfather is Jackson 5 hit songwriter Bobby Day. Bellinger followed in those footsteps when he chose music over an athletic scholarship and went to work as a performer. Eric’s pen soon proved to be as powerful as his voice. He won a Grammy Award for writing multiple songs on Chris Brown’s F.A.M.E., strengthening a collaborative relationship ever since. Usher, Justin Bieber, and Brandy were just some of the many artists who also seek Eric’s writing. However, Eric Bellinger’s dream was not to remain behind the scenes. In 2014, he commanded the spotlight with “I Don’t Want Her.” The G-Funk collaboration with Problem reached #22 on the digital charts and cultivated an international fan base for Eric. After more than a decade in the major-label system, Eric favored ownership and creative control. He and his best friend Nieman Johnson formed a label, YFS (Your Favorite Song). “We’ve been on a trial-and-error mission from God, paving the way for independent R&B,” Eric asserts. “There is no one that is doing what we did.” The risk paid off as the EMPIRE-distributed indie competed at the highest level. 2016’s campaign album Eric B. For President yielded two gold singles, “Drive By” and “GOAT.” For the last five years, Eric Bellinger has continually leveled up without compromise. New Light affirms leadership. Lead single “Shine On The World” finds Eric giving himself the motivational pep-talk to break through ceilings. “You are one of one; if it was us against the world, I know that we’d stand a chance,” he sings, applying it to relationships and the industry. “I’ve always felt like I was worthy. I felt like I had the talent and had what it takes to get the job done in any room that I set foot in,” Bellinger shares. Those rooms are changing. Along with Chris Brown and Usher, Eric is spending time in the studio with Diddy. He has applied Puff’s work ethic and pursuit of perfection. Making New Light, Bellinger also embraced revision and experimentation. “Only Fan” is a contemporary ballad unlike any other, written from the perspective of an admirer telling a woman that he requires a private audience. Fortune favors the bold. “Working to get here and working to stay here are two totally different things,” Eric admits. “I didn’t know that till now.” With the growth, Eric and Nieman have expanded their team for New Light, from creative directors and top engineers to big-budget videos. “There’s so much more out there; you can’t settle,” Eric says. The drive is a reflection of personal growth for the proud husband and father. “I let go of the destination and tapped into the journey a few years ago when I got into yoga and meditation. It made me unstoppable.” Art is imitating life as Eric Bellinger manifests his destiny.
ZAE FRANCE
Storytelling through the channel of honesty spotlights relatability. Zae France’s knack for opening up about life, love, and everything between—without filter—spotlights him as the next rising voice in R&B. Through his distinct and intentional musical approach, he vividly gives voice to the world around him through cinematic riffs, infectious runs, and airy hooks. Born in a small town in North Carolina called “Mount Airy,” Zae forged his path to music through grind and grit as he took an unexpected switch from football to music overnight. Zae caught his first big break with a repost on renowned media platform The Shade Room, from there his following grew from two thousand followers to a smooth fourteen thousand overnight just by one post. Since then, he has crafted a signature sound that has attracted both mainstream and international superstars and landed a deal with Compound Entertainment. With a growing body of work that includes two EPs, Rhythm N Blackwoods (2019) and Pretty Girls NVR Listen (2021), his point-of-view has united followers and fans in the multi-thousands as he prepares for what will be his most decorated year to date.
RON E
From New York, the R&B superstar Ron E has already put his stamp on the industry. Growing up with a musical background allowed him to have early influences such as Michael Jackson, Usher, and Chris Brown. As a songwriter, Ron E has been able to work with Grammy Award-winning producers as well as write records for mainstream & upcoming artists. After being part of viral boy group “Exit21”, Ron E launched his solo career in 2019. With his versatility and passion for creating music there is much in store for Ron E and the future of R&B.
Walt Jackson